Director, Media Strategy (Remote) Job at Monks, Michigan

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  • Monks
  • Michigan

Job Description

Please note that we will never request payment or bank account information at any stage of the recruitment process. As we continue to grow our teams, we urge you to be cautious of fraudulent job postings or recruitment activities that misuse our company name and information. Please protect your personal information during any recruitment process. While Monks may contact potential candidates via LinkedIn, all applications must be submitted through our official website ( monks. com/careers ). About the Role The Media Strategy department is the strategic heart of Monks' media offering: a unified team bringing together deep expertise in media strategy, media planning, and account management. We build integrated, full-funnel media strategies that connect brand storytelling to measurable business outcomes, powered by AI-enabled workflows and analytical rigor. The Director, Media Strategy is the senior craft lead for media strategy and planning on one or more of Monks' most valuable accounts: accountable for the quality, rigor and ambition of the strategic product. This requires: - Deep expertise in audience-led, insight-driven media strategy and planning - Fearless ability to tell data-driven stories and extract key insights for senior-level clients - Full-funnel command of the media landscape across Social, Search, Programmatic/Digital Investment, Holistic Video, OOH, and Direct Partnerships. - An exceptional track record of connecting media strategy to measurable business outcomes - Experience managing and stewarding career growth for mid-level direct reports (Associate Director and Sr Manager levels) Responsibilities: Strategic Leadership - Lead the development of go-to-market strategies and integrated, full-funnel media plans informed by rich consumer and industry insights, with a laser focus on connecting strategy to outcomes. - Set the standard for strategic deliverables: annual planning, campaign strategy, audience frameworks, budget scenarios and measurement approaches. - Apply AI-enabled tools across insight generation, plan development and reporting, and define where they accelerate the work versus where human strategy adds the most value. - Analyze data, craft insights and make recommendations internally and externally at an executive-ready level. - Maintain in-depth knowledge of the client's business, including strategic priorities, historical performance, competitive threats and opportunities. Client & Cross-Functional Leadership - Serve as the senior media strategy voice in client meetings, briefings and planning presentations, partnering closely with the Client Strategy Lead.

- Partner with Activation, Investment and Data & Measurement teams to ensure strategies carry through to executional and performance excellence. - Build relationships with top platform partners to stay current on offerings and maximize media value for clients. Team Leadership - Lead and manage Associate Directors and Sr Managers, with oversight of planning output across the account team. - Develop process improvements, planning frameworks and best practices that raise the department's strategic product. - Set the team up for success through clear goals, training opportunities and regular constructive feedback. About You The essentials: - 9+ years of industry experience focused on media strategy, planning and digital media. - B2B experience required. - Mastery of traditional, digital and social media planning, buying and measurement. - Fluent in data and AI-enabled tools, with the analytical rigor to separate signal from noise. - Experienced with syndicated planning and insight tools (e. g. , Comscore, GWI, MRI-Simmons, Nielsen) to build audience-driven plans. - Ability to craft compelling, data-driven narratives for senior client audiences. - Experience leading and mentoring teams in a high-pressure, high-volume environment.

Job Tags

Full time

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